Betsson Group has announced it is joining relief efforts following the earthquake that struck Colombia on August 10. The company will make an initial donation of COP 50 million (approximately $16,000) to the Colombian Association of Food Banks (ABACO), which is providing food, water and other essential supplies to affected communities.
“Colombia has been an important part of Betsson Group’s journey over the last six years, and we want to offer our support to the country and its communities during this difficult time,” the company said in a statement.
The company also extended its condolences to all those affected by the earthquake. “We are deeply saddened by the loss of life and the impact this disaster has had on communities in the affected areas. At the same time, we are moved by the extraordinary solidarity shown by Colombians, who have come together to support each other in these difficult times,” Betsson Group stated.
Charity game promotion
In addition to the direct donation, Betsson Group is partnering with games provider Amusnet on a charity initiative. As long-time main sponsor of Colombian football club Atlético Nacional, Betsson will donate all revenue generated from the game Rey de Copas during the entire month of August to support earthquake relief efforts in Colombia.
Regulatory response
Following the earthquake, Colombian gambling regulator Coljuegos adopted temporary and exceptional measures for affected gambling licensees and operators. For localized games, Coljuegos has enabled mechanisms to facilitate the relocation and replacement of damaged equipment.
Key facts
| Item | Detail |
|---|---|
| Donation amount | COP 50 million ($16,000) |
| Recipient organization | Colombian Association of Food Banks (ABACO) |
| Charity game | Rey de Copas by Amusnet, August revenue donated |
| Date of earthquake | August 10 |
| Source | Focus Gaming News Latinoamérica |
What this means for Chilean readers
While the earthquake occurred in Colombia, the response from Betsson Group highlights how international gambling operators are active in corporate social responsibility across Latin America. For Chilean readers, this demonstrates the types of community engagement programs that major operators may also implement locally. The regulatory response from Coljuegos also provides a potential reference point for how Chilean regulators might handle disaster-related exceptions for gambling operators.
What remains to be confirmed
The exact number of people affected by the earthquake and the full extent of damage have not been detailed in the announcement. The total amount that will be raised through the Rey de Copas charity promotion also remains unknown until the end of August. Readers should check official Colombian sources for the latest on earthquake recovery efforts.
Fuente: Focus Gaming News Latinoamérica – https://focusgn.com/latinoamerica/betsson-group-se-suma-a-la-asistencia-tras-el-terremoto-en-colombia-con-una-donacion